Maison Alara
A refined Shopify experience designed to bring the brand’s
editorial identity into ecommerce.
SHOPIFY DESIGN · DEVELOPMENT · CRO · SITE PERFORMANCE
Client
Maison Alara
Industry
Fashion
Platform
Shopify
Services
Shopify Design, Development, UX / CRO, Site Performance
The brief
Maison Alara had a strong visual identity and beautiful product imagery, but the existing ecommerce experience wasn’t doing the brand justice.
The goal was to create a storefront that felt as editorial and considered as the brand itself, while making it easier for customers to discover, shop and buy, especially on mobile.
01.
A stronger first impression
We redesigned the homepage to create a clearer visual hierarchy, allowing campaign imagery to lead while keeping key shopping routes immediately accessible.
Bestsellers appear early in the journey, giving customers a direct route into the collection without losing the brand’s understated, editorial feel.
02.
Making product discovery effortless
We restructured the navigation and collections to make the shopping experience more intuitive, with clearer categories, refined filters and editorial collection pages that showcase the brand’s aesthetic.
03.
Designed for mobile
We optimised the entire experience for mobile, from simpler navigation to larger imagery and a smoother product flow, so customers can browse and shop easily on any device.
If you are ready for a website that reflects the true value of your business, we would love to hear about your project.
Submit an enquiry to begin the process.